Digital media

Exam Board – OCR

Qualification – Cambridge Technicals Level 3 Certificate (05843) and Extended Certificate (05844)

Entry requirements – 5 GCSEs at A*-C or grades 9-4, including a grade C or above in art, graphics or ICT GCSE or the BTEC Level 2 equivalent, plus a grade 5 in English and a grade 4 in maths

Course specification

This course has been developed to meet the changing needs of the sector, and prepare you for the challenges you’ll face in higher education or employment. Designed in collaboration with experts, it focuses on the skills, knowledge and understanding that today’s universities and employers demand. You will apply practical skills and knowledge in preparation for further study or the workplace.

You will develop professional and social skills through interaction with performers, clients and peers; as well as theoretical and technical knowledge and understanding to underpin these skills. This will allow creativity and flair to be harnessed in the design and production of media products used within the industry.

You will develop conceptual ideas, and visualise these all the way through the production cycle; from planning and pre-production right through to editing, post-production and presentation of products. You’ll also learn how to analyse target audience requirements, research market demand and bring a media concept alive working in line with legal and regulatory requirements, in a safe and effective way, protecting themselves and those they’re working with from injury or harm.

You will also gain an understanding of how different businesses and organisations in the media sector work. When it comes to progression or employment, you will understand the variety of opportunities available to you, and the roles and responsibilities of media businesses and organisations within the sector. This will make sure you develop clear ideas about where you might like to take your career and what progression routes you’d like to follow.

Year 1

  • Unit 1: media products and audiences
  • Unit 3: create a media product
  • Unit 21: plan and deliver a pitch for a media product

Year 2

  • Unit 2: pre-production and planning
  • Unit 23: create a personal media profile
  • Unit 7: journalism and the news industry, or;
  • Unit 20: advertising media

Units are assessed under their own specific learning objectives. You are able to take this as a one-year or two-year course. Units 1 and 2 are externally assessed in a written exam, all other units are assessed internally and externally moderated by OCR – for these units you must provide a portfolio of evidence of how each objective in the respective assignment has been met.

What doors does this open up for me?

The creative industries are one of the main contributors to the UK economy. There are many careers for which a digital media background is essential or relevant including advertising, publishing, web design, commercial photography, film and TV, animation, fashion, illustration, teaching, marketing, broadcasting, social media, journalism, performing arts, photography and so on.

By studying digital media at Tuxford Academy you are giving yourself the opportunity to learn transferable skills and the processes of the media industry – as well as gaining experience of working with industry standard equipment, which will be attractive to employers in the creative industry sector.

Tuxford Academy